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  Overview

  Discover (i)

  Develop (ii)

  Design (iii)

  Production (iv)

  Deploy/Maintenance (v)

Develop (Phase ii)

With the research we gather from the discover phase, the Hybrid Design team moves into the develop phase: strategically developing the site structure, that is, organizing content and information so website users can find what they're looking for quickly and easily. Sometimes this can be referred to as developing the site information architecture or the site map.

Learn about Phase III, the design phase >